About Me
Complex Ideas Made Simple
One of my key strengths is my ability to transform complex concepts into digestible, engaging presentations. With a knack for simplifying intricate ideas, I break them down into bite-sized, understandable chunks that captivate and inform your audience.
Data with a Twist
Data doesn't have to be dry and boring. I specialize in making data interesting and relatable through the art of data storytelling. I bring numbers to life, turning them into compelling narratives that drive decisions and inspire action.
Passion for Growth and Learning
I'm a perpetual learner who thrives on challenges. I believe that growth is a never-ending journey, and I continuously seek opportunities to expand my horizons and stay ahead of industry trends. This passion for learning is woven into every project I undertake, ensuring you receive the most up-to-date, innovative solutions.
A Creative Problem Solver
My broad range of experiences equips me with a diverse perspective that often reveals insights others may overlook. I approach problems with creativity and originality, always striving to find solutions that make a real difference.
Projects
Melbourne Unlocked

Lovingly curated content and beautiful photos about the lost history and secrets of Melbourne available for you on the go & in the moment. Melbourne Unlocked is an exciting new application that turns learning and discovering new locations into a game.
*Was previously available on the Google Play Store
WHAT I DO!
Customer Experience Solutions
Customer lead, data driven, creative consulting.
Research
Identify pain points and opportunities from customer feedback.
Uncover underutilised data sources
Build cross functional analysis
Strategy
Develop baseline Customer Journey Map & key reporting metrics
Direct focus to the key priorities and most lucrative opportunities.
Design
Create future state Customer Journey Map
Develop Voice of Customer (VOC) research program
Maintain Customer Journey map as uplifts’ are executed and you move close to target state.
Delivery
Work with your team to deliver customer lead initiatives.
Measure effectiveness of uplift activities through CX metrics & reporting.
Communications & Knowledge Management
Design backed, strategically executed, clean communications.
Research
Develop baseline metrics for effectiveness of KMS and communications.
Identify pain points from internal & external feedback
Strategy
Close the loop, deliver communications through the right channels.
Determine which content needs to be highlighted and / or uplifted.
Design
Transform complex ideas into simple and powerful communications.
Develop engaging Knowledge management systems and content.
Delivery
Work with your team to deliver communications.
Measure effectiveness of communications through metrics and reporting.
And More...
Graphic Design
Delight with creative, clean, and consistent visuals.
Evoke emotion through imagery.
Transform reporting and analytics into stories, though design.
Full Stack Development
Make using your digital interfaces effortless.
UX recommendations backed by robust technical understanding.
End-to-end solution execution available.

