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Complex ideas made simple

Bethany Granger.png

Hi! I'm Bethany a strategic and technically fluent professional with 8+ years of experience across customer experience (CX), software development, and communications in large, regulated organisations.

About

About Me

Complex Ideas Made Simple

One of my key strengths is my ability to transform complex concepts into digestible, engaging presentations. With a knack for simplifying intricate ideas, I break them down into bite-sized, understandable chunks that captivate and inform your audience.

Data with a Twist

Data doesn't have to be dry and boring. I specialize in making data interesting and relatable through the art of data storytelling. I bring numbers to life, turning them into compelling narratives that drive decisions and inspire action.

Passion for Growth and Learning

I'm a perpetual learner who thrives on challenges. I believe that growth is a never-ending journey, and I continuously seek opportunities to expand my horizons and stay ahead of industry trends. This passion for learning is woven into every project I undertake, ensuring you receive the most up-to-date, innovative solutions.

A Creative Problem Solver

My broad range of experiences equips me with a diverse perspective that often reveals insights others may overlook. I approach problems with creativity and originality, always striving to find solutions that make a real difference.

Projects

Projects

Melbourne Unlocked
Melbourne Unlocked - On Google Play_edit

Lovingly curated content and beautiful photos about the lost history and secrets of Melbourne available for you on the go & in the moment. Melbourne Unlocked is an exciting new application that turns learning and discovering new locations into a game.

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*Was previously available on the Google Play Store

Services

WHAT I DO!

Customer Experience Solutions

Customer lead, data driven, creative consulting.

Research

Identify pain points and opportunities from customer feedback.

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Uncover underutilised data sources

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Build cross functional analysis

Strategy

Develop baseline Customer Journey Map & key reporting metrics

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Direct focus to the key priorities and most lucrative opportunities.

Design

Create future state Customer Journey Map

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Develop Voice of Customer (VOC) research program

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Maintain Customer Journey map as uplifts’ are executed and you move close to target state.

Delivery

Work with your team to deliver customer lead initiatives.

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Measure effectiveness of uplift activities through CX metrics & reporting.

Communications & Knowledge Management

Design backed, strategically executed, clean communications.
Comms & KMS Solution

Research

Develop baseline metrics for effectiveness of KMS and communications.

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Identify pain points from internal & external feedback

Strategy

Close the loop, deliver communications through the right channels.

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Determine which content needs to be highlighted and / or uplifted.

Design

Transform complex ideas into simple and powerful communications.

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Develop engaging Knowledge management systems and content.

Delivery

Work with your team to deliver communications.

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Measure effectiveness of communications through metrics and reporting.

Further Solutions

And More...

Graphic Design

Delight with creative, clean, and consistent visuals.

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Evoke emotion through imagery.

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Transform reporting and analytics into stories, though design.

Full Stack Development

Make using your digital interfaces effortless.

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UX recommendations backed by robust technical understanding.

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End-to-end solution execution available.

Contact

CONTACT

Let’s Work Together

Melbourne

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  • github
  • LinkedIn

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© 2023 by Bethany Granger

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