About Me
Complex Ideas Made Simple
One of my key strengths is my ability to transform complex concepts into digestible, engaging presentations. With a knack for simplifying intricate ideas, I break them down into bite-sized, understandable chunks that captivate and inform your audience.
Data with a Twist
Data doesn't have to be dry and boring. I specialize in making data interesting and relatable through the art of data storytelling. I bring numbers to life, turning them into compelling narratives that drive decisions and inspire action.
Passion for Growth and Learning
I'm a perpetual learner who thrives on challenges. I believe that growth is a never-ending journey, and I continuously seek opportunities to expand my horizons and stay ahead of industry trends. This passion for learning is woven into every project I undertake, ensuring you receive the most up-to-date, innovative solutions.
A Creative Problem Solver
My broad range of experiences equips me with a diverse perspective that often reveals insights others may overlook. I approach problems with creativity and originality, always striving to find solutions that make a real difference.
Projects
Melbourne Unlocked

Lovingly curated content and beautiful photos about the lost history and secrets of Melbourne available for you on the go & in the moment. Melbourne Unlocked is an exciting new application that turns learning and discovering new locations into a game.
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*Was previously available on the Google Play Store
WHAT I DO!
Customer Experience Solutions
Customer lead, data driven, creative consulting.
Research
Identify pain points and opportunities from customer feedback.
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Uncover underutilised data sources
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Build cross functional analysis
Strategy
Develop baseline Customer Journey Map & key reporting metrics
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Direct focus to the key priorities and most lucrative opportunities.
Design
Create future state Customer Journey Map
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Develop Voice of Customer (VOC) research program
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Maintain Customer Journey map as uplifts’ are executed and you move close to target state.
Delivery
Work with your team to deliver customer lead initiatives.
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Measure effectiveness of uplift activities through CX metrics & reporting.
Communications & Knowledge Management
Design backed, strategically executed, clean communications.
Research
Develop baseline metrics for effectiveness of KMS and communications.
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Identify pain points from internal & external feedback
Strategy
Close the loop, deliver communications through the right channels.
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Determine which content needs to be highlighted and / or uplifted.
Design
Transform complex ideas into simple and powerful communications.
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Develop engaging Knowledge management systems and content.
Delivery
Work with your team to deliver communications.
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Measure effectiveness of communications through metrics and reporting.
And More...
Graphic Design
Delight with creative, clean, and consistent visuals.
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Evoke emotion through imagery.
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Transform reporting and analytics into stories, though design.
Full Stack Development
Make using your digital interfaces effortless.
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UX recommendations backed by robust technical understanding.
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End-to-end solution execution available.